The Digital Executive: SMART digital goals are relevant
The fourth criterion for a SMART goal stresses the importance of choosing goals that matter in improving the customer experience. …
Category Archives: 2014
Your journey to change and transformation
You are on a hero’s journey. You have a passionate desire to learn how to harness disruption and innovate in …
As a leader, what should you stop doing today? Here is a good list
I am a big fan of list of things “to stop” doing. We all have “to do” lists but we …
How do you combine technologies to innovate?
This makes so much sense. It is the combination of technology that becomes so powerful in this model. Well worth …
Do you have an innovators heart for your company mission? Where is the sense of urgency?
There is a gap that is growing in your company. It is the gap between the connected customer, their expectations …
Is it about checking the box called training or is about learning?
Is it about checking the box called training or is about learning? It is actually about both but many times …
How to innovate for mission relevance and financial growth
Earning relevance with your customers requires much more than the adoption of the latest technology or being on the social …
Do you have a talented user experience team?
There is a revolution going on with customers. The relationship they may have had with your mission and brand in …
Breaking Down the Net Neutrality Debate
While this is an interesting debate, it seems at some point we all may need to pick a side along …
In the age of communities, how important is our company brand?
What does your company stand for? What (and who) does it represent? Now, more than ever before, our brand is …
How text analytics can shape Voice of the Customer programs
Listening to customers is critical to understand how the experience is working in reality. We think we designed things well. …
The Digital Executive: Is customer experience an art or science?
Is customer experience an art or science? It is part art and part science and a whole lot of social …
How great leaders inspire action
Why is important. It is in fact the starting point. Without it, our business, is just another commodity. Plenty of …
“Screw business as usual….this is the real world.” ~Brian Solis
Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most …
The Digital Executive: Improving the customer experience so as to never fear it being shared
Your customers are sharing experiences they have with you. This profoundly influences the journey others they know will take and …
Stunning experiences will lead the way to meaningful customer engagement
You are ready to open your mind, your heart, and your imagination to create new journeys and experiences for your …
What is the urgency of now?
Jon Swartz is a veteran technology reporter based in Silicon Valley currently covering emerging and disruptive tech at USA Today. …
Customer engagement is not about voodoo
Engagement is not about voodoo. It is however as much about art as about science. It also draws heavily from …
Meet the new company customer
You are beginning to know a new customer. They are a blend of the traditional, the digital and the connected. …
Focus your changes on engagement and not technology
We all know it. We all hear it. Leadership loves to talk about change. Employees love to ignore it. Talk …
Do I have enough courage to be a digital executive?
We live in a digital world. Our business is essentially “eBusiness”. If not so much today, then surely soon. The …
7 Donor Loyalty Metrics Every Nonprofit Should Track
Loyalty and donor renewal wins the day. Here are some great ideas on what to track. There may be a …
New CEO of AARP Promises Focus on Employment, Digital Skills
The AARP has a new leader. They will appoint veteran insider Jo Ann Jenkins as its new chief executive. More than …
The 7 Nonprofits that Inspired Us Most in 2013
Inspiration and passion make all the difference to a nonprofits mission. Most innovative nonprofits also leverage technology. Want to know …
“Companies who are not thinking hard – across the executive suite – about how they will position themselves in the digital landscape may find themselves woefully unprepared for the next ten years.” ~Lindsey Anderson
Many of us face an interesting question. Who will lead the digital charge in our company? Why is that important? …
GuideStar: What is an Impact Call? How transparent should nonprofits be?
This seems like a super idea from GuideStar. This is from an email I got just now. Transparency in the …
Is hope a good business strategy?
Is hope a good strategy? For many of us in business, it seems to be on some days. We can …
Tools for "life tracking". Who would have thought?
Who would have thought of a whole category of applications called “life tracking” would come into existence. Here is a …
What does executive compensation look like at nonprofits?
The GuideStar Nonprofit Compensation Report has been updated and published. It is helpful because it remains the only large-scale nonprofit …
Unifying online and offline data for a consistent donor experience
I am excited to participate in the webinar. Here is the detail ——————————- The challenge of creating meaningful relationships with …
What accounts for 54% of global Internet traffic?
This is amazing. Ever-increasing download speeds, file sharing and the growing adoption of high quality online video are expected to …
How often does the social media monster swallow you whole?
How often does the social media monster swallow you whole? More than you may think, according to Red e App, …
How to be ready for digital disruption and the rough road ahead
A central question to answer as a digital executive is “Is my company ready to be disrupted?” Critical to this …
Who drives more traffic to content, Facebook or Twitter?
This one surprised me a little. While I would have thought Facebook would have an advantage, I would not have …
Are you a hyperspecialist?
Tom Malone, professor at the MIT Sloan School of Management and author of the HBR article “The Age of Hyperspecialization,” …
Guest Blog: Andrew Jackson — Tackling the Turnover Problem
Today’s guest blog is from Andrew Jackson. Andrew has spent the last 30 years building and managing technical service companies. …
What qualifies as digital alienation for the CIO and the digital executive?
What qualifies as digital alienation for the CIO and the digital executive? Is it about “age” or is about being …
Why employee engagement is important — Examples from Doug Conant, former CEO at Campbell Soup
Being customer focused is about how engaged our employees are on any given day. Engaged employees lead to engage customers. …
What is the human cause of the technical problem?
Eric Ries, entrepreneur-in-residence at Harvard Business School, explains how to find the human causes of technical problems. He suggest using …
Guest Blog: Rick Johnston — What does it take to innovate?
Rick Johnston is a Vice President for ICF Interactive (an ICF International company) in Richmond (Glen Allen), Virginia. He is …
Why your nonprofit’s CEO should be on social media.
There is a fast growing perception that your nonprofit’s CEO and C-suite leaders will be active on social media. The media …
Guest Blog: Neel Patel — A Recruiter Walks Into a Coding Conference
Neel Patel is a recruiter at MatrixResources. Prior to MatrixResources, Neel worked at Randstad and The CSI Companines. Neel has …
What is the internet, really?
Great video from Andrew Blum on what is the internet, really? He is an architect and went on a journey …
Why we should consider a 4 day work week
Are we working too much? What happened to the 40 hour work week? Do you dream for TGIT — Thank …
Guest Blog: Woody Hobbs — Product Roadmaps: Why you need them
About the Author Woody Hobbs is an experienced executive who has served as CEO of several information technology companies and also …
How disrupting routines can create innovation – A lesson from Jazz great Miles Davis
Frank Barrett, author of “Yes to the Mess,” describes why being uncomfortable spurs creative thinking. I love it because he …
What are 4 core customer needs?
We all want to provide amazing service for our customers. We also know we don’t always do it. A customer …
Guest Blog: John Hoholik — The Evolving Landscape of the Customer Lifecycle
John Hoholik is the chief growth officer for ACCENT Marketing Services, a member of the MDC Partners Inc. network and …
Are you too busy to improve? Here are 5 essential questions to move things ahead
We all are busy. The whirlwind never stops some days. And then the emergency strikes. Yee gads. It may take …
Am I communicating with simplicity?
Technology can very complex. Like every profession, technologists use lots of acronyms and jargon. As digital executives, we may succumb …
