What are the first steps of a digital change strategy?
There are some things we should frame as first things first. When thinking through digital change it helps to clearly …
Tag Archives: Strategy
Who is in charge of the customer experience?
Who is in charge of the customer experience? The customer dictates both the what and the how of their experience. …
The need for speed! — How can we accelerate innovation and change?
We all feel how fast things are moving. There is stuff happening we don’t see coming but then …. boom; …
What is the gap in what the customer expects and what we deliver?
What do customers really want? Are we delivering it? Is there a gap? Customers have certain goals in mind when …
Creating the Strategy — Are we getting the right answers to right questions?
You are on the journey to becoming a master at becoming a digital business. How do you go about creating …
Discovering intent and setting priorities for the digital business journey
There are lots of examples of roadmaps out there. Take any digital initiative and you can find the generic way …
The journey to a digital business and the scary issue of change
You are becoming a digital business. You are on a journey. One thing is clear. It is very clear. Many …
Building a compelling vision for the digital business journey
Building a digital business is a journey. Before moving forward, it helps to have a strong vision for where you …
What are some of the digital realities that can help you navigate your way without sinking the ship?
You are moving ahead with improving your business with some great digital change initiatives. What are some of the digital …
Will technology save you?
Will technology save you? Not likely. It can help change your business into becoming more digital but without a passion …
The “We’ve tried that before” conundrum
I know I’ve said it. I know I am not the only one. I am embarrassed by it. We’ve tried …
The Compelling Attractiveness Of Fewer Ideas
How many ideas did Jack Welch need to unleash to reinvent General Electric in the 1980s, as the Cold War …
“Throw yourself into some work you believe in with all your heart, live for it, die for it, and you will find happiness that you had thought could never be yours.” ~Dale Carnegie
Being happy at work is important. We know the value of employee engagement. Do we have a mission employees can …
What 2 Questions Should I Start With?
Project management is very important. I can get consumed by it all. So many details, so little time. Let’s get …
Why even bother to think about strategy?
I am a big fan of planning and the approach Seth God advocates. This is an concise overview of an …
Donor Experience Scoreboard and Dashboards
Donor experience scoreboards help you establish if you are winning or not. When you have clear goals (lagging indicators) and …
Digital journey and hyper-connectedness: focus on the edges
There are a number of variables as we take our journey to becoming a digital business. There are some edges …
What is the planning framework that a digital business should look at?
The buzz is all around “digital transformation”. Is transformation what your business needs right now. Maybe but probably not. You …
Why does the holistic picture matter in becoming a digital business?
We read a lot about digital transformation. Transformation is really only part of the picture. The end game is to …
Are our digital donor experience goals relevant?
The fourth criterion for SMART goals stresses the importance of choosing goals that really make a difference in improving the …
How do you measure results for cyber security investment?
With over 400 global business and security executives participating in a benchmark survey called The 2017 State Of Cybersecurity Metrics Annual …
“Make sure your core technology platform offers the agility to continually test, modify, and improve processes to stay tuned to the new business environment.” ~ Katherine Kostereva
Digital change is about several things. Digital change is about being bold. Companies don’t have to be high-tech to use …
A Donor Experience Approach to Strategy, People, Process and Technology
Having an approach or a framework for the work of the nonprofit digital executive is very important. Being passionate about …
Tech industry on how to use AI responsibly
Axios has put together some great info on artificial intelligence. It’s use will continue to expand. Consideration of the ethics …
Is it really “location, location, location” anymore?
We all have the “location, location, location” mantra emblazoned in our minds. While specific to the real estate market, we …
“It doesn’t make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do.” ~Steve Jobs
Getting our people strategy right is a huge challenge. All leaders know it and struggle. If only we were better …
Not all data is of equal value and not every customer is either.
Not all data is of equal value and not every customer is either. Part of the framework that leads from …
What data should we collect to create amazing customer experiences?
We probably shouldn’t try to collect everything. We also should be collecting the “right” data. We should consider enhancing the …
“We have a strategic plan. It’s called ‘doing things.’ ” ~~Herb Kelleher
I don’t think I would advocate not having a strategic plan but they probably could be simpler than we make …
Brian Solis on Innovation and Perspective
Brian Solis takes a break from his X book tour to share his thoughts on innovation and why we need …
Is your Sales Process Still Out of Step with the Buyer’s Journey?
With this wealth of online information at their disposal, buyers have the opportunity to research vendors and solutions long before …
"The common question that gets asked in business is, ‘why?’ That’s a good question, but an equally valid question is, ‘why not?’" ~~Jeffrey Bezos
It is all about the question most days. As leaders, we get to ask the questions and help everyone focus. …
Do you have a content curation strategy? Do you have an eye for the awesome?
Do you have a content curation strategy? If not, now is the time to think about it. Original content is …
Am I booking enough time to think?
Am I booking enough time to think? Answer. Probably not. Does my calendar reflect that I need to reflect? Answer. …
Unifying donor data and creating actionable insight
Even 2 pieces of unified data is more powerful than one. Having a plan for the most valuable sources and …
Manager of Business Results – Position available
This is too good to ignore. I’m guessing we could replace the Chief Digital Officer title up top with others …
Will your company be customer experience driven?
There is no denying that companies are embracing the whole “customer experience” phenomena. This year even more companies will adopt …
Is this the year of purpose?
It is a great question to think about. Will I be purposeful? It’s once again the time of year when …
SMART goals are attainable in transformation initiatives
Goals should be both realistic and attainable for the digital business. While an attainable goal may stretch a team in …
Sometime is now and somebody is you!!
When is the right time? Now is the time. You know it is true. Can’t someone else do this?This is …
What is this moment about?
It is so easy to be unfocused. The things to compete for our time are endless and getting more so …
How will you know when you’ve arrived?
How will you know “when you have arrived”? How will you measure progress? What does success look like? When will …
Can relationships be managed?
We have had “customer relationship initiatives” for a long time. Some have paid off. Many have not. Is it just …
Transformation requires being focused
In addition to be obsessed, the other essential ingredient to success in transformation efforts is focus. It must be recognized, …
Is hope a strategy?
Is hope a good strategy? Generally hope is a a feeling of expectation and desire for a certain thing to happen. …
Transformation change is more about culture than strategy
We have a lot to do. Our plate is full. Who needs one more thing on the list? My guess …
Why isn’t collaborating in the Cloud easier?
We want to collaborate. It just sounds good to say it. Why wouldn’t we? Of course we do. Everyone believes …
Is where you are going strategically clear enough for everyone?
SMART goals are specific. Does your goal sound too general? It is probably not a SMART goal yet. The aim …
Why SMART goals come before strategy
Goals are very important to the digital executive. They provide the direction on where to go and it is not …
Waiting for the right time? Don’t wait. The time will never be just right. Finish it up today!
Waiting … Waiting some more …. Will the time be right today? Who knows for sure. Let’s get it done …
